New Appy League team sports logo with local twist

A few months ago, it became clear the Cincinnati Reds would replace the Houston Astros in the Appalachian League. With the Reds jumping in, they fill a void in Greenville that was left after the Astros pulled out of the Appalachian League.

Yesterday the Cincinnati Reds presented their Rookie affiliate in the Appalachian League.  Since every team in the league carries the same name as the parent club, the Reds are no exception. The logos of the Greenville Reds look like this:

The G looks an awful lot like the cap logo of the parent club in Cincinnati. The main logo resembles the main logo of the parent club as well. Still, the main logo has a twist that refers to the history of Greenville. The baseball head wears a raccoon fur hat similar to the one Davy Crockett wore. Crockett was born in Greenville, so that explains the twist.

“Davy Crockett was born not too far down the road, so [the logo] is a good piece of history to go along with everything else,” said Greeneville Reds general manager Paul Kleinhans-Schulz, who previously worked for the Pacific Coast League’s New Orleans Baby Cakes. “But this is Reds country. Cincinnati isn’t too far away, and the Reds are a solid brand, steeped in tradition.”


Kleinhans-Schultz is currently the only employee of the Greenville Reds. Until the Appy League season starts in mid-June, there is a lot of work to be done for him.  According to Kleinhans-Schultz, the presentation of the logo was a lot of fun. The room was packed when we unveiled the logos with a lot of fanfare,” he said. “People are getting excited for Opening Day. The logos are recognizable but have a Greeneville twist, and that makes it that much more exciting.”

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