The Grand Junction Rockies are no more. But don’t despair, the club only re-branded, so it is not lost for baseball. Since the inauguration in 2012, the club was named after the parent club with the same moniker. But the other day, the club unveiled its new name and new colors.
It has been a while since the Dutch Baseball Hangout paid attention to any form of minor league baseball, but this is a nice item to return with.
When the Grand Junction Rockies and the Pioneer League it plays in, got independent after the 2020 money grab move by MLB to cut 40 minor league teams, the club went on under the Rockies moniker. But with no relationship to that club anymore, it was time to move on and opt for a new identity.
They found one in the name Jackalopes. With the new name comes a new logo and new uniforms, which have not been revealed yet.
A jackalope is a mythical creature which is a mix between a jackrabbit and an antilope. The creature has bunny teeth and antilope antlers.
The team colors are purple (likely with a nod to the team’s past), sky blue, and desert sunset. There are some “feats” regarding the logo explained in the picture below:
The new logo has been created by Nathan Martinez.
Like many rebrandings, this one was preceded by a name-the-team contest which resulted in more than 1,000 submissions. Jackalopes stood out as an amusing and unique name in professional baseball. Jackalopes President Mick Ritter stated the club can have fun with the name.
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